Forze Hydrogen Racing, a pioneering team from Delft University of Technology, is known for their innovative approach to sustainable racing using hydrogen fuel technology. They participated in a thrilling race event at the renowned TT Assen Circuit.
Forze Hydrogen Racing
This is where the creation begins
Capturing unique moments
Challenge
The team wanted to capture the excitement and innovation of their event in a dynamic way that resonated with both their fans and sponsors. They reached out to Social House for a solution to create an engaging aftermovie using content generated not just by professionals but by their own team members.
The way Social House works
Social House set up a dedicated space within our app, creating a “house” specifically for Forze Hydrogen Racing. The house was adjusted to their branding, which allowed the team to easily upload and collect user-generated content (UGC) from various members during the race weekend.
Results & Impact
The result was a fun and vibrant recap of the three-day event, featuring clips from the races, behind-the-scenes footage, and celebrations. Over 750 pieces of content were submitted, providing a comprehensive view of the event from multiple perspectives.
The aftermovie not only served as a fantastic promotional tool for Forze Hydrogen Racing but also showcased the power of community-driven content creation. The project highlighted the capabilities of Social House in managing and transforming UGC into compelling visual stories.
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