The challenge

The best way to prove what Social House can do is to show it. No official partnership, no backstage access, no budget for sponsored placement. Just our platform, our creators, and one question: how much could we capture if we really went for it?

How our solution helped

30 creators. 30 events. 4 days. Every clip flowed into one shared house in real time, automatically tagged and organized as it arrived. Participation spread organically through social media and direct community engagement, no paid activation needed.

Key success factors

30 creators across 30 events meant nothing went uncaptured

Real-time content aggregation kept the library growing live throughout the festival

Community-driven participation created a snowball effect

AI tagging organized content by day, location, and moment type, making searching fast and efficient

The result

2,600+ pieces of content, one compelling aftermovie, zero official access. ADE proved that Social House works anywhere, at any scale. The campaign drove app growth and opened conversations with festival organizers who saw exactly what their own event could look like.